During one of these "trips" , i landed on the justdial page and happened to read about the company founder's bio - extremely impressive !! Someone like you and me going on to build a fabulous company !!
He started out with just Rs.50,000 and right now JustDial is valued at 500 Crore!!!!
What is even more impressive - He actually worked at one of the Yellow pages companies, which was rather a commodity market ( lots of directories providing the info ). He then thought of a more customer centric business model for the directories, which didn't exist then and relentlessly worked on executing it. Quite a learning on differentiation in a commodity space.